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139 days ago updatedBuzz & Updates
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Know the Field
Strengths and Weaknesses
-KAYAK:Strengths include a vast array of travel options and robust search filtering capabilities. A weakness is the lack of specialized maritime services that Wanderboat provides.
-GetMyBoat:A key strength is its global reach and variety of boating options. However, a potential weakness could be less focus on local or specialized markets compared to Wanderboat.
-Boatsetter:The platform's strength lies in its user-friendly interface and emphasis on safety certifications. Weaknesses might include higher price points due to the inclusion of high-end service options.
Core functionalities
-KAYAK:KAYAK specializes in a broad range of travel search and booking services, including flights, hotels, and car rentals, which expand beyond Wanderboat's primarily boating and maritime focus.
-GetMyBoat:GetMyBoat provides a platform for renting boats, similar to Wanderboat, but with additional options for water experiences and lessons, which Wanderboat may not offer.
-Boatsetter:Boatsetter allows users to rent a variety of boats and offers the option to include captains, akin to Wanderboat but with an emphasis on safety and luxury services.
Pricing Models
-KAYAK:KAYAK operates on a metasearch engine model, making money from advertising and referral fees, which may differ from Wanderboat's direct booking revenue structure.
-GetMyBoat:GetMyBoat charges service fees to guests and commission fees to boat owners, which is a competitive model but might be costlier than Wanderboat if they charge lower service fees.
-Boatsetter:Boatsetter includes rental fees, captain fees, and insurance costs, potentially making it more expensive than Wanderboat if it offers more competitive rates.
Target Audiences
-KAYAK:KAYAK targets a general travel audience, which is broader compared to Wanderboat's niche focus on boating and marine enthusiasts.
-GetMyBoat:GetMyBoat serves a similar market to Wanderboat, targeting boating enthusiasts and vacationers seeking marine rentals.
-Boatsetter:While both companies cater to those interested in boating, Boatsetter's additional focus on luxury and safety could attract a slightly different demographic.